Dog walking

Websites for dog walkers, built around the meet and greet

A walking customer is not buying a walk. They are deciding whether to hand a stranger a key and a member of the family. The site exists to get that decision made, then to hold the weekday slot that follows it.

Where the work actually starts

Nobody hands over a dog from a booking form

In every other trade we write up, the website's job is to win the job. Walking is different. Someone is being asked for a house key, a gate code and their dog, and no price per walk gets them across that. Meeting you does. So the site makes that meeting the obvious next step and answers enough beforehand that they arrive half convinced.

What follows is unlike the rest of the trades too. The same customer, the same days, for years. One good meet and greet is worth more to a walker than a hundred visitors who never got that far.

The meet and greet is the first bookingIt sits on your booking page like any other service, with its own length and its own place in your day. A new customer picks a time that suits you both instead of trading messages for a week.
The walks come after the yesOnce you have met them, the regular days are what they book, and the round keeps itself without either of you thinking about it again.
What they are really asking

The questions an owner works through before they book you

Owners run the same short list whether or not they say any of it out loud. A site that answers it plainly gets the meet and greet. A photo of a happy retriever and a phone number does not.

How many dogs, and which onesGroup or solo, how many at once, and how you match them by size and pace. Some councils cap the number one person may walk and want a commercial permit, so this is a fact about your business worth stating rather than leaving vague.
Exactly where you goThe suburbs you cover, the ones you do not, and your pick-up window. A walker who covers three suburbs properly reads better than one who claims the whole city.
What happens in the heatAn Australian summer moves walks to dawn or calls them off. The ten second hand test on a hot footpath is the rule of thumb the RSPCA publishes, and your version of it on the page is one less anxious text in February.
Who turns upThe same walker every week, a small team, or you with a backup for the days you are sick. Owners care about this more than almost anything else, and the site can settle it in a line.
Keys, gates and the one who boltsHow you take access, how you store it, and what happens to it when someone stops. Written once on the page instead of explained forty separate times.
What you actually holdPublic liability cover, first aid training, a council permit where one is required. We put your real credentials on the page. We do not invent any, and we do not arrange them for you.
Once they are on the books

The standing slot is the business, not the walk

A walking business is a small number of customers who never leave. Twenty dogs on fixed days is a full and predictable week, and the gap between a good year and a bad one is almost never new customers. It is whether the standing slots held.

So the build protects them. The cadence is yours to change without losing anybody: a three-day dog can drop to one over the Christmas shutdown and come back in February to the same slot.

The round, rolling forwardFixed days that rebook themselves, every round approved by you before it reaches the diary.
One-offs that do not wreck the weekPop-ins and puppy visits are their own services at their own lengths, offered only where the day genuinely has room.
Customers who are yoursA platform takes its cut of every booking for as long as that customer stays. On your own site the regulars book direct, at your price.
What it looks like

A walking site with the meet and greet out the front

A sample build for a made-up walking business. Sample data shown.

brindlepathdogwalking.com.au
Sample dog walking business website
A sample dog walking business website, invented for this pageSample data shown
What it costs

Two numbers, and nothing per walk

$500 once to build it, $59 a month to run it. No lock-in contract, the domain registered in your business name, and no percentage of your bookings taken by us. The full pricing page has the lot.

Already in the $500, not an extra

The meet and greet, bookableYour first-meeting service with its own length, offered only in the time you are actually free.
Walks priced the way you price themGroup and solo, half hour and hour, the second dog from the same house. Each with its own duration and its own price.
Enquiries that do not go coldThe owners who want to talk first are tracked from first message through to yes, with a nudge if they go quiet on you.
The dashboard on your phoneToday's run in order, approvals, customer records with your own private access notes, the money view, exports whenever you want them.
Receipts and tax invoicesMade from any job in a tap, branded and numbered on from your old book, emailed as a PDF or printed.
Gift cardsSold from your dashboard, emailed as a branded PDF, redeemed by code when they book.
Your own photos, swapped from your phoneChange the picture on any service, or add photos from the job you just finished. A before and after page too, switched on when you want it.

Add-ons that suit a dog walker

Recurring bookingsFixed weekdays holding themselves round after round, with your approval on each one.$149 once
Review engineThis is a trust purchase more than a price purchase. Your real Google reviews on the site, and the ask going out after the walk instead of never.$149 once
Online deposits & paymentsPaid through the site into your own Stripe account, which beats chasing four people at the end of the week.$299 once

These are the ones that tend to fit walking. The whole add-on list is on the pricing page, and none of them are needed on day one.

Fair questions

What dog walkers ask us

Most of my customers want the same weekdays every week. Does the site actually hold that?

That is the recurring bookings add-on. A customer keeps their days, the round rolls forward on its own, and you approve each one before it lands in the diary. It matters more here than in most trades, because a walking customer who lapses for a fortnight has usually worked out that the dog survives without you.

I will not walk a dog I have not met. Can the site stop a stranger booking a walk?

It can put the meet and greet in front of everything else. That is what a new customer books, with its own length and its own place in your day, and the walks sit behind it for people you have already said yes to. Nothing is confirmed without your approval either, so a walk request from a name you do not recognise is one you decline in a tap.

How do I get paid for a week of walks without chasing four people on a Friday?

The online deposits and payments add-on takes it through your site and into your own Stripe account. Walking needs it more than most trades: you are rarely there when the owner is home, so the money conversation never happens naturally and the week ends with everyone meaning to fix you up.

Most of my work comes through a pet care platform. Why would I want my own site?

Because the platform takes its percentage of every booking, and it keeps taking it for as long as that customer keeps booking. A customer who books on your own site is yours, at your price. We will not pretend a new website empties the platform overnight, and plenty of walkers run both for a good while. What changes is that your referrals, your regulars and the neighbour who sees you every Tuesday have somewhere to land that does not cost you a cut.

In January half my walks move to 6am or do not happen at all. Does that break the schedule?

No, because the booking page only ever offers the hours you have set for that day of the week, and blocked-out time is never offered at all. When the summer timetable starts earlier, your hours change and the page follows. What the site will not do is decide it is too hot to walk. That call stays yours.

Built for other kinds of work too

Every industry we write up gets this treatment: the page reads the way that work actually runs.

Car detailingCleaningNDIS providersPaintingLawn mowingLandscapingHandymanDog groomingPest controlPressure washingRubbish removalMobile mechanics

Yours not here? Tell us your industry, and if we add it we will email you when its page is live. Or just start your website: the build is the same one, and the questions change to suit you.

Ready when you are

The form already knows your trade, so it asks the right questions. About twenty minutes, no payment.

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